Smart Electric Power Alliance
Internal/External Digital, Print and Motion Projects
At SEPA, I developed cohesive branding materials including logos, templates, and style guides. I designed a range of digital and print materials such as brochures, infographics, and event signage. My role also involved creating motion graphics, explainer videos, and video content tailored for web, social media platforms, and technical reports. I collaborated closely with subject matter experts to translate complex technical concepts into engaging visual content. Additionally, I managed digital design assets and stayed updated on design trends to enhance the organization’s communications strategies.
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About SEPA
The Smart Electric Power Alliance (SEPA) is a nonprofit organization based in Washington, D.C., dedicated to accelerating the transition to a clean, modern, and equitable energy system in the United States. Founded in 1992 as the Utility Photovoltaic Group, SEPA brings together utilities, regulators, technology companies, and other stakeholders to address challenges related to grid modernization, distributed energy resource (DER) integration, electrification, and regulatory transformation. Through research, collaborative projects, educational events, and training programs, SEPA supports the development of resilient and customer-focused energy solutions while promoting innovation across the electric power sector.
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About SEPA Academy
The SEPA Academy, the educational arm of the Smart Electric Power Alliance, offers professional development through online courses, webinars, and workshops designed for energy industry professionals. Its programs focus on key areas such as distributed energy resources (DERs), grid modernization, renewable energy integration, electric vehicles (EVs), utility business models, and decarbonization strategies. Tailored for individuals at all career stages, SEPA Academy helps participants stay current with evolving technologies and regulatory trends. Backed by SEPA’s reputation as a trusted, nonpartisan, and data-driven organization, the Academy delivers credible and relevant training to support the transition to a carbon-free energy system.
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About Energy Evolution Summit
The Energy Evolution Summit is an exclusive, in-person event crafted for executive energy leaders focused on decarbonization, clean energy innovation, and shaping the future of the energy sector. Designed for visionary executives driving sustainable industry change, the summit convenes top leaders for guided, candid discussions held under the Chatham House Rule, fostering open and impactful dialogue on advancing clean energy solutions and accelerating the energy transition. It offers a rare opportunity for collaboration, strategic conversations, networking, and the exchange of valuable insights in a collegial environment.
Trulieve
Internal/External Digital, Print and Motion Projects
At Trulieve, I played a key role in strengthening the brand across retail and patient education channels by developing cohesive visual assets including logos, templates, and style guides. I created a wide range of materials—brochures, educational infographics, packaging, and in-store signage—designed to inform patients and enhance their retail experience. My work supported both digital campaigns and physical retail environments, ensuring brand consistency across all touchpoints. I conducted product photography to showcase offerings accurately and attractively for use in marketing, e-commerce, and in-store displays. Collaborating closely with product teams, retail managers, and compliance specialists, I created clear, compliant, and engaging content. I worked across a portfolio of owned-brands and partnered brands, adapting visual styles while maintaining a consistent customer experience. Additionally, I maintained a well-organized digital asset library and stayed current with design trends to continually improve patient engagement and elevate the in-store experience.
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About Cultivar
Cultivar by Trulieve is a premium cannabis line that showcases top-tier genetics and exceptional cultivation standards. Developed by Trulieve, a leading medical and recreational cannabis company, Cultivar emphasizes small-batch, hand-trimmed flower with a focus on terpene-rich profiles and high potency. Each strain in the Cultivar collection is carefully selected and bred for unique effects, flavors, and aromas, targeting connoisseurs and patients seeking consistent, elevated experiences. The brand positions itself as a luxury offering within Trulieve's broader portfolio, combining artisanal care with scientific precision in every harvest.
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About RollOne
Roll One by Trulieve is a cannabis brand developed with emphasizes on simplicity, consistency, and value. Built around a no-frills philosophy, the brand focuses on delivering reliable, high-quality cannabis without unnecessary additives or gimmicks. Roll One is marketed toward consumers seeking a straightforward, trustworthy experience and positions itself as an accessible option within Trulieve's portfolio. Its branding highlights natural ingredients and transparency, appealing to those who prioritize purity and dependability in their cannabis choices.
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About SweetTalk
SweetTalk gummies by Trulieve are cannabis-infused edibles known for their fruity flavors and consistent dosing. They come in various THC and CBD formulations, designed to offer a discreet, tasty, and convenient way to consume cannabis. Popular for both recreational and medical users, SweetTalk gummies aim to provide a balanced and enjoyable experience.
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CareerSource Capital Region
Internal/External Digital, Print and Motion Projects
At CareerSource Capital Region, I led the creation of cohesive visual branding materials, including logos, templates, and comprehensive style guides. I designed a variety of digital and print collateral such as flyers, brochures, social media graphics, and event signage to support workforce development initiatives. My work also included producing motion graphics and video content for web, social media, and public outreach campaigns. I regularly provided event photography, capturing key moments to be used across digital platforms and promotional materials. I partnered with program managers and workforce specialists to translate employment data and service offerings into clear, accessible visual formats. Additionally, I managed the organization’s digital design assets and continuously refined visual strategies in line with emerging design trends and audience needs.
About CareerSource Capital Region
CareerSource Capital Region connects employers with qualified, skilled talent and Floridians with employment and career development opportunities to achieve economic prosperity in Gadsden, Leon and Wakulla counties.
Solutions for career seekers include one-on-one career advising, interviewing and resume-writing assistance, employment workshops, and labor market information. Solutions for employers include recruitment assistance, skills assessments for applicants, customized training, and information on tax incentives. Employers and career seekers are matched through the Employ Florida Marketplace system. Most solutions are provided at no cost.
