Smart Electric Power Alliance
Internal/External Digital, Print and Motion Design
At SEPA, I built and maintained brand identity systems and design templates that ensured visual consistency across 50+ publications and events. I designed a full range of digital and print materials including brochures, infographics, technical reports, and event signage, collaborating directly with subject matter experts to translate complex energy industry concepts into clear, engaging visual content. My motion work included motion graphics, explainer videos, and video content produced for web, social media, and technical publications, all contributing to measurable improvements in audience engagement. I also managed a comprehensive digital asset library, establishing workflows and naming conventions that streamlined team efficiency and upheld brand standards across the organization.
Webinar Open/Close
About SEPA
The Smart Electric Power Alliance (SEPA) is a nonprofit organization based in Washington, D.C., dedicated to accelerating the transition to a clean, modern, and equitable energy system in the United States. Founded in 1992 as the Utility Photovoltaic Group, SEPA brings together utilities, regulators, technology companies, and other stakeholders to address challenges related to grid modernization, distributed energy resource (DER) integration, electrification, and regulatory transformation. Through research, collaborative projects, educational events, and training programs, SEPA supports the development of resilient and customer-focused energy solutions while promoting innovation across the electric power sector.
Online Course Open/Close
About SEPA Academy
The SEPA Academy, the educational arm of the Smart Electric Power Alliance, offers professional development through online courses, webinars, and workshops designed for energy industry professionals. Its programs focus on key areas such as distributed energy resources (DERs), grid modernization, renewable energy integration, electric vehicles (EVs), utility business models, and decarbonization strategies. Tailored for individuals at all career stages, SEPA Academy helps participants stay current with evolving technologies and regulatory trends. Backed by SEPA’s reputation as a trusted, nonpartisan, and data-driven organization, the Academy delivers credible and relevant training to support the transition to a carbon-free energy system.
Event Screen Background Loop
About Energy Evolution Summit
The Energy Evolution Summit is an exclusive, in-person event crafted for executive energy leaders focused on decarbonization, clean energy innovation, and shaping the future of the energy sector. Designed for visionary executives driving sustainable industry change, the summit convenes top leaders for guided, candid discussions held under the Chatham House Rule, fostering open and impactful dialogue on advancing clean energy solutions and accelerating the energy transition. It offers a rare opportunity for collaboration, strategic conversations, networking, and the exchange of valuable insights in a collegial environment.
Ryndrick is a skilled creative with a full tool belt and keen attitude. He brings a noticeable maturity and professionalism to his craft. Whereas some creatives can become protective and isolated in their process, Ryndrick actively welcomes collaboration and responds to feedback with a level head. I recommend Ryndrick for creative opportunities and leadership, and I foresee great things ahead in his career!
— Marketing Director, Smart Electric Power Alliance
Trulieve
Brand Retail and Campaign Design
At Trulieve, I led a creative team developing and executing fully integrated campaigns across digital, print, video, and social channels for multiple state markets simultaneously. I built and enforced brand identity systems including logos, templates, and style guides across a portfolio of owned and partnered brands, ensuring a consistent customer experience while adapting visual styles to each brand's distinct identity. My work spanned the full production spectrum: email marketing assets, social media campaigns, product photography, packaging, educational infographics, in-store signage, and point of purchase displays. I partnered closely with marketing, retail, and compliance teams to ensure all creative met both brand standards and the varying regulatory requirements of each state market. I directed product photography for use across marketing, e-commerce, and in-store displays, and maintained a comprehensive digital asset library that kept the team organized and brand consistent as the company expanded rapidly across new markets.
Email Ad
About Cultivar
Cultivar by Trulieve is a premium cannabis line that showcases top-tier genetics and exceptional cultivation standards. Developed by Trulieve, a leading medical and recreational cannabis company, Cultivar emphasizes small-batch, hand-trimmed flower with a focus on terpene-rich profiles and high potency. Each strain in the Cultivar collection is carefully selected and bred for unique effects, flavors, and aromas, targeting connoisseurs and patients seeking consistent, elevated experiences. The brand positions itself as a luxury offering within Trulieve's broader portfolio, combining artisanal care with scientific precision in every harvest.
Social Ad
In-store Ad
About RollOne
Roll One by Trulieve is a cannabis brand developed with emphasizes on simplicity, consistency, and value. Built around a no-frills philosophy, the brand focuses on delivering reliable, high-quality cannabis without unnecessary additives or gimmicks. Roll One is marketed toward consumers seeking a straightforward, trustworthy experience and positions itself as an accessible option within Trulieve's portfolio. Its branding highlights natural ingredients and transparency, appealing to those who prioritize purity and dependability in their cannabis choices.
Social Ad
In-store Ad
Email Ad
About Khalifa Kush
Khalifa Kush by Wiz Khalifa is a premium cannabis line known for its signature genetics, bold terpene profiles, and consistently potent effects. Developed in partnership with Trulieve, Khalifa Kush centers around the iconic KK strain, originally cultivated for Wiz Khalifa himself. The brand focuses on carefully grown, high-quality flower and derivative products that highlight the strain’s distinctive lemon-pine aroma, dense structure, and uplifting, euphoric effects. Positioned as a top-shelf offering within Trulieve’s lineup, Khalifa Kush combines celebrity-driven genetics with meticulous cultivation practices to deliver a refined, connoisseur-level cannabis experience.
Social Ad
In-store Ad
Email Ad
Black News Channel
Broadcast, Digital and Motion Design
At BNC, I designed and produced motion graphics packages for a 24/7 cable news network's daily programming, breaking news segments, and special reports. My work included lower thirds, show opens, animated maps, and promotional spots, all built to broadcast standards and delivered under the pressure of a live news environment. I collaborated daily with producers, directors, and editors to develop on-air graphics that supported live broadcasts in real time, requiring both creative precision and the ability to work fast without sacrificing quality. Beyond broadcast, I extended the network's visual presence across digital and social media platforms, producing assets that grew the channel's reach beyond traditional television. Every deliverable had to serve the network's mission to inform and inspire while maintaining a consistent, professional on-air identity across all platforms.
Broadcast Visual Package — United States vs. R. Kelly Trial
One of my most visible projects at BNC was designing the complete visual package for the R. Kelly Trial segment. I created the open and close animations, motion studio background, and supporting digital stills entirely from concept to final delivery. The challenge was building a broadcast ready look that carried the weight and seriousness the subject demanded while staying fully aligned with BNC's on-air visual standards. The motion studio background was engineered for seamless live integration, and the open and close sequences gave the segment a strong, recognizable identity that held up consistently across both television and digital platforms. This project is a strong example of my ability to concept, execute, and deliver high stakes broadcast creative independently and on deadline.
Broadcast Segment Sting — 2021 U.S. Southern Border Crisis
During my time at BNC I designed the segment sting for the network's coverage of the 2021 U.S. Southern Border Crisis. With over 1.7 million migrant encounters recorded that year, including a significant influx of unaccompanied children and Haitian migrants, this was one of the most heavily covered and politically charged news stories of the moment. I created the sting animation and supporting visual elements from concept through final delivery, developing a compact but impactful broadcast ready identity that could transition viewers instantly into one of the most sensitive and urgent stories on the news cycle. The creative challenge was distilling the weight and human complexity of the crisis into a brief, powerful visual moment that conveyed urgency without sensationalizing the subject, while remaining fully aligned with BNC's on-air standards. The final sting integrated seamlessly into live coverage and gave the segment a consistent, authoritative identity across both television and digital platforms. This project reflects my ability to concept and execute sensitive, high stakes broadcast creative quickly, accurately, and independently.
President Elect Promo — BNC Prime Segment Show Sting
During my time at BNC I designed the complete visual package for the President Elect promo and BNC Prime segment show sting, produced in anticipation of the January 2021 inauguration of Joe Biden and Kamala Harris. With the nation's attention fixed on the historic transition of power and the swearing in of Kamala Harris as the first woman and first woman of color ever elected to the Vice Presidency, this was among the highest visibility creative work I produced at the network. I created the promo animations, show sting, and supporting visual elements from concept through final delivery, developing a broadcast ready identity that captured the weight and significance of the moment while projecting the authority and credibility BNC Prime demanded from its flagship programming. The creative challenge was striking the right tone, conveying the gravity of a historic presidential inauguration without veering into partisanship, while delivering something visually dynamic enough to hold a national audience. The final package performed seamlessly across live television and digital platforms and gave BNC Prime a strong, recognizable visual presence during one of the most watched news cycles of the year. This project reflects my ability to concept and execute high stakes, time sensitive broadcast creative at the level a national news network requires.
Black News Tonight Show Open – Black News Tonight with Marc Lamont Hill
During my time at BNC I designed the complete visual package for the show open of Black News Tonight with Marc Lamont Hill, one of the network's flagship evening programs. As a high profile primetime show anchored by one of the most recognized and respected voices in Black media and journalism, this package carried significant creative weight and visibility. I created the show open animations and supporting visual elements from concept through final delivery, developing a broadcast ready identity that matched the gravitas and intellectual authority Marc Lamont Hill brought to the program every night. The creative challenge was building a visual identity that felt bold and distinctive enough to stand as a primetime flagship while honoring the seriousness of the news coverage and commentary the show delivered. The final package gave Black News Tonight a strong, commanding on-air presence that established the tone of the program from the first frame and held up consistently across both television and digital platforms. This project reflects my ability to develop high profile, personality driven broadcast creative that elevates the identity of a show and the network it represents.
Start Your Day Segment Open – Open Mike with Mike Hill
During my time at BNC I designed the complete visual package for the Open Mike segment open, part of BNC's Start Your Day morning show with host Mike Hill. As a daily programming segment airing every morning on a national cable news network, this package had to perform consistently and hold up under the repeated exposure that comes with daily broadcast. I created the segment open animations and supporting visual elements from concept through final delivery, developing a broadcast ready identity that matched the tone of morning programming, approachable and energetic while still carrying the professionalism expected of a national news network. The creative challenge was building something that felt fresh and inviting enough to start a viewer's day while establishing a strong, recognizable visual identity for Mike Hill and the segment itself. The final package integrated seamlessly into BNC's Start Your Day programming and gave Open Mike a distinct, consistent on-air presence that audiences could identify immediately. This project reflects my ability to develop personality driven broadcast creative that serves both the host's identity and the network's overall visual standards.
CareerSource Capital Region
Brand, Marketing and Outreach Design
At CareerSource Capital Region, I designed and produced marketing and outreach materials that connected job seekers with employers across multiple counties, supporting one of the region's most essential workforce development organizations. I created a full range of digital and print collateral including flyers, brochures, social media graphics, and event signage, all built to communicate employment services and opportunities clearly to diverse community audiences. I partnered directly with program managers and workforce specialists to translate employment data, service offerings, and success stories into accessible, visually compelling formats that informed and engaged both job seekers and employer partners. My photography work captured key moments across career fairs, training programs, and community events, producing assets used across digital platforms and promotional materials. I also mentored interns, providing guidance on design standards and workflows that maintained the organization's visual consistency. Throughout my tenure I managed the organization's digital asset library and continuously refined its visual communication strategies, strengthening CareerSource's brand presence and improving engagement with the communities it served.
About CareerSource Capital Region
CareerSource Capital Region connects employers with qualified, skilled talent and Floridians with employment and career development opportunities to achieve economic prosperity in Gadsden, Leon and Wakulla counties.
Solutions for career seekers include one-on-one career advising, interviewing and resume-writing assistance, employment workshops, and labor market information. Solutions for employers include recruitment assistance, skills assessments for applicants, customized training, and information on tax incentives. Employers and career seekers are matched through the Employ Florida Marketplace system. Most solutions are provided at no cost.
ASISTA Immigration Assistance
Campaign Video Editing, Motion Graphics & Digital Storytelling
For ASISTA Immigration Assistance, I led the post-production and motion design of a three-minute campaign video for the Project 4 Awesome initiative. I collaborated with the team to shape raw talking-head footage into a clear, engaging narrative aligned with their brand and advocacy goals.
My work included editing and sequencing footage, designing and animating lower thirds and text overlays, integrating visual elements from the FY2025 Annual Report, and producing polished audio and visual enhancements. I also developed synced closed captions to ensure accessibility and platform readiness. The final video was optimized for digital distribution and public outreach, delivered within a tight production timeline.
1887 Clothing Co.
Internal/External Digital, Print, Motion and Apparel Design
At 1887 Clothing Co., I built a unified brand identity that honors timeless craftsmanship while embracing modern design. I created cohesive branding materials including logos, templates, and style guides, ensuring consistency across all touchpoints. My work spanned digital and print media—from lookbooks and product catalogs to social content and event signage. I also contributed to apparel design, developing original graphics, patterns, and garment concepts that reflected the brand’s heritage and contemporary edge. Additionally, I designed and developed the brand’s Shopify website, creating a seamless online shopping experience that integrated storytelling with e-commerce functionality. I produced motion graphics and promotional videos to bring the brand’s story to life across digital channels. Collaborating closely with the creative and marketing teams, I translated brand values into engaging visual narratives. I also managed digital assets and tracked emerging fashion, design, and e-commerce trends to strengthen the brand’s visual presence and customer experience.
Pitch Deck
Developed a compelling pitch deck to support licensing opportunities for branded apparel, showcasing market potential, brand identity, and product concepts. The presentation combined visual storytelling with data-driven insights to attract potential partners and expand retail distribution.
